iPhone 5 and Nexus Prime are two of the much talked smart phones that could arrive this year, but Sony thinks its PlayStation Vita can steal the iPhone and Android’s game-loving customers. With the 3DS a dud, the Sony PSP Vita might be the last chance traditional console makers have at reclaiming the handheld gaming crown from the iPod touch.

PlayStation Vita will steal some smart phones and tablet gamers from Apple. Sony’s director of hardware marketing John Koller claims that smart phones and tablets gamers will “come over to” Play station Vita.
Koller told Game spot, “You’re going to see PS Vita expand what a lot of people believe to be true about handheld gaming, and you’re going to see a lot of those current mobile phone and tablet gamers come over to Vita. We’re very convinced of that.”
‘Next Generation Portable’, the Vita is Sony’s successor, the PlayStation Portable, and like the Nintendo 3DS, it will go up against the iPod touch when it launches at the end of this year. Sony has slapped a price-tag on the Vita that will give it the best possible chance against Apple’s thriving iPod.
It’s also worth noting that the PlayStation Vita won’t be competing with Apple’s current-generation iPod touch. Apple has already launched its fifth-generation iPod touch at its September iPod event. This gives the Cupertino Company plenty of time to look at the Vito and ensure its iPod continues to attract consumers.
Hence, with a full set of unique new features, that both complement and enhance the gaming experience, you are now free to take the world you play in, anywhere you go but Apple undoubtedly is still superior over Sony.